Carousel and Caesars Sign Multi-State Market Access Agreement
One of the largest gambling companies in the world, Caesars Entertainment, Inc., has signed a 10-year partnership with the owner and operator of SportsBetting.com, Carousel Group. This deal is estimated to be intended to increase Carousel Group's accessible market in the US to a whopping $ 1.8 billion, an increase from $109 million.
This 10-year partnership will bring the company's online sportsbook, SportsBetting.com, to customers in New Jersey, Indiana and Iowa. This allows Carousal to access the lucrative markets of iGaming, the New Jersey GGR increased steadily throughout 2020, reaching $ 961 million last year from $ 483 million the year before.
About This Historic Agreement
About this historic agreement, Daniel Graetzer, president and CEO of Carousel Group, commented that following the launch of SportsBetting.com in Colorado in 2020, this multi-state agreement with Caesars will allow them to significantly expand their market position in the United States. He explained that they are also finalizing major updates to their products, including new mobile apps and a state-of-the-art casino platform.
Carousel does not plan to stop here, the company's in-house technology and design principle will ensure its long-term success in the United States.
About Carousel Group
Founded in 2017 by industry executives, Carousel Group is a regulated online casino and B2C sports betting company in the US. Having launched its SportsBetting.com, an online sports betting site in Colorado in September 2020, the group is now working to rapidly expand its presence to New Jersey, Indiana and Iowa.
The company's core values are to increase investment capital, provide job security and long-term careers for its employees, while creating a positive impact on the industry by upholding and encouraging regulation, promoting responsible gaming, and practicing the corporate social responsibilities.
With offices in New Jersey, Malta, and Spain, Carousel Group strives to be a more trusted brand by providing bettors with easy-to-use products, world-class customer service, and competitive odds.
SportsBetting.com
SportsBetting.com has one of the largest selections of sports markets on any betting platform for all sports fans. Available 24/7, it offers some of the best odds and highest limits on the market to give both a novice and professional player every chance of success.
All deposits and withdrawals are protected to promote a positive, responsible and safe gaming environment on all platforms. SportsBetting.com is backed by an insurance policy to ensure that even the biggest winnings are covered.
Caesars Entertainment The World's Largest Gaming Company
Being one of the largest gaming companies in the world is not the only milestone that Caesars Entertainment Inc. has achieved, the company has achieved new goals and is currently ranked 104 on Newsweek's list of "Most Responsible Companies in United States "by 2020.
With more than 800 employees, it has offices in four countries on three continents, Caesars Palace in Las Vegas, Montreal, Canada, Tel Aviv, Israel, and Beijing, China. It also houses development studios in Santa Monica, California, Minsk, Belarus, and Kieve & Vinnitsa, Ukraine.
The company owns the World Series of Poker (WSOP) and several social game developers such as Slotomania, Caesars Casino, Bingo Blitz and Bingo Rush. Partnerships with Microsoft and Electronic Arts include the use of the WSOP brand in games for the Xbox platform, mobile devices and a WSOP-branded Facebook game.
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